A retired builder with decades on the tools wasn’t ready to slow down. He wanted to launch a handyman and maintenance service to stay active in the community and keep doing what he does best. The brief was to create a brand that felt solid and reliable, with a nod to his building background. It needed to work across van signage, magnets, flyers, and written quotes. Something simple, memorable, and easy to spot in a glovebox or on a fridge.